May The Fourth Be With You!

May 27, 2015

Check out GTE’s amazing team on Star Wars day!! Digital Media Etc. and GTE Agency partnered and executed an epic social media scavenger hunt through New York City to drive awareness and create buzz for both Verizon and Star Wars! R2D2 and the Jawa characters from the movies could be found throughout the day, prepared to do “droid” business with fans. Verizon’s Twitter and Instagram accounts gave clues along with the hashtag #capturethedroid for passwords to receive amazing prizes such as free Android phones and all-expense paid trips to San Diego Comic Con! GTE cast of actors and brand ambassadors were on point!

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